THE WHAT? Elf Beauty has teamed up with Southpaw to create an immersive AR mural as part of the beauy brand’s Express Your Elf campaign. The mural was designed by illustrator Laura Greenan and portrays rap artist and face of the campaign, Meduulla.
THE DETAILS According to a report published by Marcomm News, the murals can be viewed in London, Manchester and Birmingham and visitors can scan a QR code to make them ‘come alive’. Subtitles and audio descriptors are available for those with hearing or sight impairments.
THE WHY? Lauren Thornton, AVP of International Marketing at Elf, told Marcomm News, “Southpaw continue to push our creative boundaries at every stage of the process. They are inspiring partners who collaborate with all stakeholders, constantly have our community and superpowers in mind and are always finding ways to make deeper connections into culture.”
Aesthetic supplies USA refers to products and equipment used in the field of aesthetic medicine and cosmetic treatments that are available for purchase in the United States. These supplies encompass a wide range of items necessary for various aesthetic procedures and treatments conducted by professionals such as dermatologists, plastic surgeons, aestheticians, and other qualified practitioners.
Examples of aesthetic supplies include:
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Dermal Fillers: Injectable substances used to restore volume and reduce wrinkles.
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Botulinum Toxin (Botox): Injectables used to temporarily relax facial muscles and reduce wrinkles.
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Laser Devices: Equipment used for hair removal, skin rejuvenation, tattoo removal, and other laser treatments.
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Chemical Peels: Solutions applied to the skin to exfoliate and improve texture.
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Microdermabrasion Devices: Tools used for mechanical exfoliation to rejuvenate skin.
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Microneedling Devices: Devices that create tiny punctures in the skin to stimulate collagen production.
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Cosmeceuticals: Skincare products that contain biologically active ingredients with pharmaceutical-like benefits.
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Sterilization and Disinfection Products: Essential for maintaining hygiene and preventing infections in clinical settings.
