Aesthetic supplies USA. 2023 Year in Review: New Markets  

Aesthetic supplies USA. 2023 Year in Review: New Markets  

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Q1: Israel’s Delta Brands signed an exclusive franchise deal to set up and run the Bath & Body Works brand in the Middle East. Henkel inaugurated a J-beauty innovation hub in Tokyo. Sulwhasoo announced a year-long partnership with The Metropolitan Museum of Art, and Unilever-owned Sunsilk launched a bespoke haircare range in Ethiopia.

Sephora announced the opening date for its UK store in Westfield White City, London. Lush was among several UK beauty and fashion brands that joined India’s Fashion Forum 2023. Consequently, Shiseido announced the launch of its Nars makeup brand in India through a strategic distribution partnership agreement with Global SS Beauty Brands Ltd. Additionally, Barry M expanded into the lucrative Indian market thanks to an exclusive partnership with Flipkart.

Natura &Co’s The Body Shop has entered the Kenyan market. The Detox Market partnered with Faces to launch into the Middle East. Dr Barbara Sturm unveiled a luxury laundry detergent. AmorePacific announced its plans to introduce Laneige in the UK and the Middle East. Bath & Body Works launched its first fabric care collection, aiming to bring a touch of luxury to everyday laundry routines. Chile’s Ministry of Defence invited interested bidders for its duty-free stores at Santiago Arturo Merino Benitez Airport.

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Shein established its Europe, Middle East, and Africa (EMEA) headquarters in Dublin, Ireland. Shiseido launched its first Shiseido Ginza Tokyo store in Dubai. Temu and Pinduoduo’s owner, PDD Holdings, relocated its headquarters from Shanghai to Dublin.

Q2: Lush partnered with Maison Retail Management to mark its entry into Vietnam, opening an inaugural store spanning 82 square meters in Ho Chi Minh’s CBD district. L’Oréal Israel unveiled an innovative training program tailored for influencers and content creators. The Hong Kong-based shoe brand, Le Saunda, launched into the beauty industry with a new retail brand, Charm & Easy.

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Q3: Alexander McQueen unveiled a collection of scented candles. Retail giant H&M revealed plans to set foot in Brazil by 2025. U.S.-based hair brand Redken, represented by hairstylist Florian Hurel, marked its presence in India. L’Oréal’s Lancôme broadened its spa presence into Latin America, inaugurating a facility in São Paulo. Kama Ayurveda announced the opening a standalone store in London’s Notting Hill. AmorePacific introduced Hera into the Japanese market and Laneige into Sephora, Mexico. KOSÉ Corporation’s ADDICTION TOKYO celebrated its debut at Bloomingdale.

Q4: Yoshitsu announced its plan to launch direct-sale stores in Canada. Mary Kay Inc. expanded into the Hungaria. Claire’s entered the Mexican market, cutting the ribbon on a 1,227-square-foot flagship store in Mexico City.

Aesthetic supplies USA refers to products and equipment used in the field of aesthetic medicine and cosmetic treatments that are available for purchase in the United States. These supplies encompass a wide range of items necessary for various aesthetic procedures and treatments conducted by professionals such as dermatologists, plastic surgeons, aestheticians, and other qualified practitioners.

Examples of aesthetic supplies include:

  • Dermal Fillers: Injectable substances used to restore volume and reduce wrinkles.

  • Botulinum Toxin (Botox): Injectables used to temporarily relax facial muscles and reduce wrinkles.

  • Laser Devices: Equipment used for hair removal, skin rejuvenation, tattoo removal, and other laser treatments.

  • Chemical Peels: Solutions applied to the skin to exfoliate and improve texture.

  • Microdermabrasion Devices: Tools used for mechanical exfoliation to rejuvenate skin.

  • Microneedling Devices: Devices that create tiny punctures in the skin to stimulate collagen production.

  • Cosmeceuticals: Skincare products that contain biologically active ingredients with pharmaceutical-like benefits.

  • Sterilization and Disinfection Products: Essential for maintaining hygiene and preventing infections in clinical settings.

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