Q1: L’Oréal unveiled two new technology prototypes at CES 2023 – HAPTA and L’Oréal Brow Magic. Beiersdorf-owned Nivea appointed Power League Gaming (PLG) as the gaming agency to relaunch its community of female gamers in the Middle East, named ‘Girls Got Game’ (GGG).
Neutrogena partnered with Nourished, a company specializing in 3D-printed health and wellness supplements, on a daily skin-nutrient gummy named SkinStacks. Shiseido and the Norwegian University of Science and Technology developed an innovative measurement system, capable of analyzing the three-dimensional face shape and optical properties of facial skin, such as subsurface scattering of light.
Shiseido launched what it claims to be the first-ever NFT-based community program, #AliveWithBeauty. Maybelline New York teamed up with Hero to raise awareness of the toxic harassment experienced by women, non-binary people, and other LGBTQIA+ communities in the Australian gaming world. Chanel unveiled a reconstructed human skin sample with a pigment spot, created in collaboration with Labskin Creations through a combination of cell culture and 3D bioprinting.
LG Household & Healthcare launched a new portable temporary tattoo printer, named Imprintu. Puig partnered with Tmall on the platform’s Scent Visualizer. Kose created a new projection mapping simulator for makeup, named Color Machine. L’Oréal-owned NYX Professional launched a DAO named Gorjs. BOLD announced a minority investment in Digital Village. AmorePacific launched a D2C e-commerce platform named Amore Mall. The Estée Lauder Companies (ELC) launched its Voice-Enabled Makeup Assistant (VMA), an AI-powered beauty app for visually impaired users.
Q2: Coty teamed up with Spatial to create an internal metaverse for its global employees. Cosmose AI saw its valuation soar to SGD 500 million following a strategic investment funding round led by the Near Foundation. The Estée Lauder Companies announced the grand opening of a new Technology Center in Bucharest, Romania.
Landing International joined forces with ClearForMe in a partnership that will integrate their technologies. Arcaea launched its first ingredient technology, ScentARC. Snap revealed that it had acquired 3D-scanning studio Th3rd in the second quarter of 2022.
Logitech Singapore partnered with Watsons to bring its personal workplace products to the health and beauty chain’s 28 stores in Singapore and online. South Korean ‘beauty tech’ company APR Corp received a US$60 million financial injection via a pre-initial public offering, following a company valuation of around KRW 700 billion. Living Proof entered the Metaverse through a partnership with experiential e-commerce creator ByondXR. Sephora and TikTok, along with partner agency Digitas, announced the launch of a partnership to help beauty start-ups navigate the world of creator content.
Q3: Estée Lauder experienced a cybersecurity breach. L’Oréal’s Shu Uemura worked on integrating augmented reality, digital content, and cosmetics by introducing NFC-embedded face stickers. Maybelline New York collaborated with Microsoft to include a virtual makeup application feature in Microsoft Teams meetings, offering users 12 different makeup styles. Oddity Tech Ltd. raised $424 million in its recent IPO, supported by L Catterton, valuing the company at around $2 billion. JCDecaux Transport and Hong Kong International Airport launched their first metaverse. L’Oréal, Procter & Gamble, and Unilever were testing a cross-media measurement tool called Origin, developed by ISBA, to help advertisers manage campaigns.
AI startup Rembrand raised an $8 million seed round with support from Greycroft, UTA Ventures, and L’Oréal’s BOLD venture capital fund. L’Oréal announced the winner of its Brandstorm 2023 contest, ‘Caring 4 Beauty’. Snapchat partnered with OPI to launch a new AR filter, allowing users to try various nail colors and designs. AmorePacific joined forces with KakaoTalk to sell products via the mobile messenger app.
Q4: Macy’s launched mstylelab, a new platform that combines physical and virtual fashion. Pat McGrath Labs partnered with Shop with Google to host an augmented reality pop-up, combining makeup products with AR technology. Maybelline New York collaborated with Ffface.me on a large AR mirror in Kyiv, Ukraine, to promote its new mascara.
Shukran Korea Inc. introduced a platform offering Halal and allergen verification for Korean products, targeting the Middle Eastern market. TikTok ceased retail operations in Indonesia. Walmart introduced a virtual try-on tool for beauty products on its iOS app. Proven raised $12.2 million in a Series A funding round, led by NewH2 Ventures, to support its personalized skincare technology. Shiseido launched a WeChat platform in partnership with Japan Airlines and Japanese department stores. LG Electronics was said to be exploring the creation of a beauty product line to complement its Pra.L skincare device.
JP Morgan Payments introduced Tap to Pay on iPhone for US clients. Unilever opened a global Artificial Intelligence (AI) Laboratory in Toronto, Canada. Balenciaga extended its Balenciaga Music project, incorporating playlists with clever garment tech into its fashion collections. Klarna announced the expansion of its growth tools for retailers and creators. E.l.f. Cosmetics partnered with Snapchat to launch a Bitmoji Beauty Drop. Sally Beauty introduced ‘Licensed Colorist OnDemand,’ a free nationwide digital consultation service. Amorepacific Corp. released Dr. Amore®, an artificial intelligence system for skin diagnosis.
Aesthetic supplies USA refers to products and equipment used in the field of aesthetic medicine and cosmetic treatments that are available for purchase in the United States. These supplies encompass a wide range of items necessary for various aesthetic procedures and treatments conducted by professionals such as dermatologists, plastic surgeons, aestheticians, and other qualified practitioners.
Examples of aesthetic supplies include:
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Dermal Fillers: Injectable substances used to restore volume and reduce wrinkles.
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Botulinum Toxin (Botox): Injectables used to temporarily relax facial muscles and reduce wrinkles.
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Laser Devices: Equipment used for hair removal, skin rejuvenation, tattoo removal, and other laser treatments.
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Chemical Peels: Solutions applied to the skin to exfoliate and improve texture.
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Microdermabrasion Devices: Tools used for mechanical exfoliation to rejuvenate skin.
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Microneedling Devices: Devices that create tiny punctures in the skin to stimulate collagen production.
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Cosmeceuticals: Skincare products that contain biologically active ingredients with pharmaceutical-like benefits.
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Sterilization and Disinfection Products: Essential for maintaining hygiene and preventing infections in clinical settings.
