THE WHAT? True Botanicals has announced Jessica Chastain as its latest brand ambassador. The Oscar-winning actor will front a campaign for the brand’s recently launched Phyto-Retinol Sleep Serum.
THE DETAILS According to a report published by WWD, the campaign will make its debut on billboards across major cities in the US as well as airing on television and streaming services.
THE WHY? The brand, which is targeted at millennial women, believes celebrity faces to be more effective than influencers in reaching its customers. Chief Marketing Officer Rebecca Boston, told WWD, “Jessica shares the values that are at the core of True Botanicals. She has always been an advocate for taking better care of people, animals and the planet, and that’s what we exist to do.”
Aesthetic supplies USA refers to products and equipment used in the field of aesthetic medicine and cosmetic treatments that are available for purchase in the United States. These supplies encompass a wide range of items necessary for various aesthetic procedures and treatments conducted by professionals such as dermatologists, plastic surgeons, aestheticians, and other qualified practitioners.
Examples of aesthetic supplies include:
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Dermal Fillers: Injectable substances used to restore volume and reduce wrinkles.
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Botulinum Toxin (Botox): Injectables used to temporarily relax facial muscles and reduce wrinkles.
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Laser Devices: Equipment used for hair removal, skin rejuvenation, tattoo removal, and other laser treatments.
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Chemical Peels: Solutions applied to the skin to exfoliate and improve texture.
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Microdermabrasion Devices: Tools used for mechanical exfoliation to rejuvenate skin.
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Microneedling Devices: Devices that create tiny punctures in the skin to stimulate collagen production.
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Cosmeceuticals: Skincare products that contain biologically active ingredients with pharmaceutical-like benefits.
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Sterilization and Disinfection Products: Essential for maintaining hygiene and preventing infections in clinical settings.