Aesthetic supplies USA. L’Oreal BOLD invests in Chinese fragrance brand To Summer

Aesthetic supplies USA. L’Oreal BOLD invests in Chinese fragrance brand To Summer

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THE WHAT? L’Oreal has announced that its venture capital fund BOLD (Business Opportunities for L’Oreal Development) has closed a minority investment in Chinese luxury fragrance brand, To Summer. Financial terms of the deal were not disclosed.

THE DETAILS According to a report published by WWD, the investment was made via L’Oreal China’s investment company, Shanghai Meicifang Investment.

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Li Shen, Founder of To Summer, told WWD, “We hope to collaborate with L’Oreal, with its century-long expertise in global beauty research and innovation, to jointly develop a roadmap for eastern fragrances.”

THE WHY? The investment will allow the brand to expand into global markets, L’Oreal said in its 2023 annual results statement, and offer global consumers curated olfactory experiences inspired by eastern art, culture, philosophy and landscapes.

Aesthetic supplies USA refers to products and equipment used in the field of aesthetic medicine and cosmetic treatments that are available for purchase in the United States. These supplies encompass a wide range of items necessary for various aesthetic procedures and treatments conducted by professionals such as dermatologists, plastic surgeons, aestheticians, and other qualified practitioners.

Examples of aesthetic supplies include:

  • Dermal Fillers: Injectable substances used to restore volume and reduce wrinkles.

  • Botulinum Toxin (Botox): Injectables used to temporarily relax facial muscles and reduce wrinkles.

  • Laser Devices: Equipment used for hair removal, skin rejuvenation, tattoo removal, and other laser treatments.

  • Chemical Peels: Solutions applied to the skin to exfoliate and improve texture.

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