THE WHAT? Unilever’s Rexona antiperspirant launched a campaign for its Clinical range featuring Aussie legend Sophie Monk.
THE DETAILS The campaign, highlighting Rexona Clinical’s protection during stressful moments, will run for 12 weeks across TV, BVOD, social, and OOH. It includes partnerships with Generator United and Heckler Australia for creative and production, and Mindshare for digital strategy and execution.
THE WHY? This strategic collaboration aims to highlight the product’s effectiveness in high-pressure situations, leveraging Monk’s widespread appeal and relatability to illustrate the antiperspirant’s ability to offer protection when it’s needed most.
Aesthetic supplies USA refers to products and equipment used in the field of aesthetic medicine and cosmetic treatments that are available for purchase in the United States. These supplies encompass a wide range of items necessary for various aesthetic procedures and treatments conducted by professionals such as dermatologists, plastic surgeons, aestheticians, and other qualified practitioners.
Examples of aesthetic supplies include:
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Dermal Fillers: Injectable substances used to restore volume and reduce wrinkles.
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Botulinum Toxin (Botox): Injectables used to temporarily relax facial muscles and reduce wrinkles.
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Laser Devices: Equipment used for hair removal, skin rejuvenation, tattoo removal, and other laser treatments.
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Chemical Peels: Solutions applied to the skin to exfoliate and improve texture.
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Microdermabrasion Devices: Tools used for mechanical exfoliation to rejuvenate skin.
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Microneedling Devices: Devices that create tiny punctures in the skin to stimulate collagen production.
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Cosmeceuticals: Skincare products that contain biologically active ingredients with pharmaceutical-like benefits.
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Sterilization and Disinfection Products: Essential for maintaining hygiene and preventing infections in clinical settings.
