THE WHAT? Zara is entering the hair product market with a new line called “Zara Hair,” developed in collaboration with hairstylist Guido Palau. The line includes a set of hair accessories and products – a gold gel, glitter spray, bobby pin, and comb, priced at US$49.90. Palau notes this is the start of a broader range of hair products Zara plans to release next year, with this initial launch serving as a teaser for the holiday season.
THE DETAILS This move into hair products follows Zara’s earlier ventures into makeup in 2021 and a fragrance line with Jo Malone. Palau has been in discussions with Zara for some time about creating a hair line, and he describes the company as receptive to new ideas. The first release focuses on cosmetic hair products rather than traditional hair care items, targeting a broad audience with products intended for adding a festive touch to hair.
THE WHY? Zara’s entry into the hair care market is influenced by increasing consumer interest in premium hair care products. Recent market data shows a trend of consumers upgrading to more upscale hair care options. Zara’s choice to start with cosmetic hair products aligns with its fashion-centric brand identity and taps into the holiday season’s gifting market, positioning the company in a growing segment of the beauty industry.
Aesthetic supplies USA refers to products and equipment used in the field of aesthetic medicine and cosmetic treatments that are available for purchase in the United States. These supplies encompass a wide range of items necessary for various aesthetic procedures and treatments conducted by professionals such as dermatologists, plastic surgeons, aestheticians, and other qualified practitioners.
Examples of aesthetic supplies include:
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Dermal Fillers: Injectable substances used to restore volume and reduce wrinkles.
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Botulinum Toxin (Botox): Injectables used to temporarily relax facial muscles and reduce wrinkles.
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Laser Devices: Equipment used for hair removal, skin rejuvenation, tattoo removal, and other laser treatments.
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Chemical Peels: Solutions applied to the skin to exfoliate and improve texture.
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Microdermabrasion Devices: Tools used for mechanical exfoliation to rejuvenate skin.
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Microneedling Devices: Devices that create tiny punctures in the skin to stimulate collagen production.
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Cosmeceuticals: Skincare products that contain biologically active ingredients with pharmaceutical-like benefits.
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Sterilization and Disinfection Products: Essential for maintaining hygiene and preventing infections in clinical settings.
